Sharad KantBranding & Product Designer

Starkraftz

Starkraftz is a digital first brand that deconstructs the psychology of productivity via visual storytelling. Starkraftz bridges the gap between high performance theory and the messy reality of the daily grind. By using a mix of humour and thought provoking illustrations, the brand builds a community around the idea of finding mental clarity.

25+Custom Artwork
& Illustration
50+Unique
Concepts
WorkBrand Identity , Product
Design & Marketing
LocationDelhi,
India

Starkraftz

Ayar brand identity overview

Scope

The primary scope included, designing of thought provoking and visually appealing artwork that the brand Starkraftz could use to establish and extend their brand presence in the social media space under the category of HealthTech products for large scale consumers base.

Custom Digital
Illustrations Set

Shown here are a series of hand drawn thought provoking artwork. Design style throughout the series is standardised as modern, flat and minimalistic style. These illustrations follow attributes & messaging such as :

  • Prioritise Time Management
  • Importance of To-Do List
  • Self Dependence
  • Workload Stress Reduction
  • Work Life Balance
RDNA Illustration
RDNA Illustration